Performance of Top Delivered Meal Kits and Specialty Foods Apps in Israel Q4 2024

The fourth quarter of 2024 saw varied performances among the top delivered meal kits and specialty foods applications in Israel. Here's a detailed look at each app's trends in weekly downloads, revenue, and active users.

Vivino: Drink The Right Wine experienced fluctuations in weekly revenue, beginning at about $600 and peaking at $779 in late October, before closing the year around $641. Downloads remained relatively stable, with a slight increase towards the end of the quarter, reaching 327. Active users showed a gradual increase from 1.5K to nearly 1.6K by the end of December.

HelloFresh: Meal Kit Delivery saw a decline in weekly downloads, starting at 108 and dropping to a low of 6 in mid-December, before slightly recovering to 28 by the year's end. Active users remained fairly consistent, fluctuating around the 1.5K mark, with a slight rebound to 1.6K in the final week.

Factor_ Prepared Meal Delivery had a notable decrease in downloads, from 101 to just 6 by the end of December. Active users followed a similar downward trend, starting at 883 and ending at 660, despite a temporary increase in early November.

Calo - كالو maintained a low but steady number of downloads throughout the quarter, peaking at 38 in early December. Active users saw a slight increase, beginning at 130 and closing the quarter with 146.

Green Chef: Healthy Recipes experienced a consistent decline in weekly downloads from 46 to 3 by the end of December. Active users decreased from 226 to 172 over the quarter.

These insights are based on data from Sensor Tower, providing a comprehensive view of app performance in the meal kit and specialty foods category in Israel. For more detailed insights, visit Sensor Tower.